Archive for July 25th, 2008
The Top 7 Mistakes Businesses Make When Buying a Website
I have seen corporations spend thousands sometimes hundreds of thousands of dollars more for a company website than they should. I have seen sites that don’t match brand, take forever to load, SEO that doesn’t matter (”I am number one on Marketing Strategy Experts Who Work On Venus”), and even navigation issues that you would [...]
The Unintended Effects of Short Term Planning On Your Customers
Bob Hettel - of SearchlightSolutions shares some thought on the impact of short term planning on your customer’s long term satisfaction.
Short term planning almost always has long term implications. Take the cuts that many companies are currently making. Companies are looking to cut staff and improve the bottom line. Many [...]
