Spend Well - What Are Cost Effective Strategies to Promote Your Business

Posted by admin

July 13, 2008

I have often told my clients it is not how much money you spend, but how well you spend what you have that will make the difference in the long run.

In a recent blog post Charlie Cook offers some practical strategies to help you spend well. His ides include:

Use Free Publicity To Increase Sales -

This is one of my favorites. The local media here in Indy is very supportive of new business, and small business. Give them something interesting and they will run with it. And you both win!

Collaborate to Widen Your Reach

Just because you own your own business, you don’t have to do it all on your own. Finding and collaborating with strategic partners who target the same customers, stretch your marketing dollars, helping you do more, with less.

This answer furnished by Lorraine Ball of Roundpeg - Need help? Roundpeg can help you find cost effective strategies for your business.