5 Common Startup Pitfalls

Here is a great excerpt from the book Getting Rich Without Going Broke: How to Use Luck, Logic and Leverage to Build Your Own Successful Business on how to solve the common problems that occur during a business startup.

Rosalind Resnick, the founder and CEO of Axxess Business Consulting, a New York City consulting firm that advises startups and small businesses, is the co-founder and former CEO of NetCreations, a two-person home based web design firm that grew to a $58 million public company and was acquired for $111 million in cash in 2001.

In this excerpt from her book Getting Rich Without Going Broke: How to Use Luck, Logic and Leverage to Build Your Own Successful Business (PageFree Publishing), Resnick shares her secrets for building a multimillion-dollar business.For most business owners, financial modeling ranks right up there on the enjoy ability index with flossing, balancing the family checkbook and cleaning out the garage. READ MORE

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