Archive for May, 2008
Is Franchising Right for You
Content provided by Douglas Boehme. For more information visit www.dougboehme.com .
Thinking about starting your own business? Your choices include: starting their own business from scratch, purchasing an existing business, starting a consulting business, or leasing an existing system (franchising). If you do not view [...]
Startup paving way for Chinese investment
Here is an article by Norm Heikens about a small startup company that is getting ahead by using some innovation. Columbus, one of the first cities in the state to welcome Japanese investment in the 1980s, is taking an early role in drawing investment from China. Chinese investment in the southern Indiana city is miniscule [...]
Good Customer Service
As a small business owner, it all boils down to your service! One of my favorite reads on the subject is this blog:http://www.goodcustomerserviceblog.com/2008/04/04/is-your-business-rewarding-customers-for-repeat-business/
Grassroots Marketing: Garden Fresh Salsa
Here is a real life story about inspiration and motivation paying off big in the end. It also talks about the benefits of grassroots marketing.
Jack’s Story:
Have you ever come up with a great recipe that has commercial potential written all over it? Have you done anything to get it into the market? Jack [...]
OK, Partner, We Better Sign a Prenup
Some interesting insight on the personal side of business, don’t be caught unaware and unprepared.
In 1997, first cousins Mark and Michael Ferdman founded a New York Web-design business with dreams of making it big in the dot-com boom.
Close confidants since they were young, they assumed they’d be natural business partners. But soon [...]
Making Headlines
Take a look at this article by John Jantsch on how to get good media attention for your business.
There are few things that build credibility and leads faster than a feature article about your company’s newest offering. The implied third-party endorsement you get from a publication or TV show your target market trusts carries a [...]
